Outside Sales Representative

Job Overview Builder’s Choice, Inc. is seeking a driven and relationship-focused Outside Sales Representative to grow our cabinet and countertop business throughout the Greater Houston area. This role is responsible for developing new business opportunities with home builders and commercial clients, from prospecting and lead generation through estimating, quoting, and closing new accounts. The ideal candidate is a self-motivated sales professional with experience in cabinetry, building materials, residential construction, or a related industry, with direct cabinet sales experience strongly preferred . This individual should be comfortable developing relationships with purchasing teams, project managers, superintendents, and other key decision-makers and have an understanding of construction timelines, builder requirements, and project-based sales. Success in this role will be measured by developing a strong pipeline of qualified opportunities, converting prospects into customers, and consistently growing sales and market share. The Outside Sales Representative will work closely with internal Design, Operations, and Field teams to develop accurate proposals and ensure a smooth transition from the sales process through project execution and ongoing account management. Responsibilities Client Acquisition & Lead Generation Proactively generate and track new leads through field visits, industry events, cold outreach, referrals, and digital platforms. Develop lead pipelines tailored by channel (e.g., walk-ins, referrals, web inquiries) and by builder, updating CRM systems weekly. Collaborate with marketing to align campaign efforts with sales goals. Quoting & Estimating Prepare project quotes ensuring accuracy in quantities, product selections, and scope of work. Develop full project estimates that include all final pricing elements—materials, labor, freight, overhead, and required margins. Assemble complete bid packages for builders, ensuring pricing is comprehensive, competitive, and aligned with company standards. Verify that all costs and margin requirements are correctly applied prior to submitting estimates for internal review or customer delivery. Maintain organized documentation of quotes, estimates, and assumptions to support transparency and future reference. Relationship Management & Opportunity Development Build and maintain strong, long-term relationships with purchasing agents, project managers, and superintendents. Conduct builder walkthroughs, onsite visits, and follow-up meetings to assess customer needs and pitch tailored solutions. Convert qualified leads into sales opportunities by articulating the value of BCI’s cabinet and countertop solutions. Sales Growth & Forecasting Achieve monthly, quarterly, and annual sales growth targets across product lines and builder accounts. Track and report lead-to-opportunity conversion rates and revenue generated per client. Work closely with internal departments (Design, Operations, Field Service) to ensure smooth execution and post-sale satisfaction. Maintain accurate and up-to-date CRM documentation for all active accounts and prospects. Qualifications 3–5 years of outside sales experience in cabinetry, building materials, homebuilding, or construction-related services; cabinet industry experience strongly preferred Proven track record of hitting or exceeding sales targets Familiarity with construction project lifecycles and builder procurement processes Proficiency with CRM platforms and Microsoft Office Suite Valid Texas driver’s license and reliable transportation Bilingual (English/Spanish) preferred Core Competencies Sales prospecting and lead development Relationship and account management Communication and negotiation Results-driven execution Business and construction acumen CRM and reporting proficiency Physical Requirements Ability to drive to customer job sites and company locations as needed Frequent standing and walking during site v…

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