New Brands Buyer
THE PCA GROUPBeauty Space is a leading curator of clean, sustainable, and cruelty-free beauty products, offering a premium assortment of skincare, makeup, and wellness essentials. Known for its presence in forward-thinking retail spaces like Bloomingdale’s, Beauty Space delivers elevated, conscious beauty experiences. Through its B2B digital platform, the brand also connects beauty professionals and brands, fostering global collaboration and innovation in the beauty industry. Beauty Space is part of the PCA Group of Companies (PCA) — a privately-owned, global beauty holding company founded 36 years ago. Led by the founders and the next generation of the family, PCA employs ~1,500 people across five global locations. With a focus on omnichannel distribution and fulfillment, PCA operates through multiple subsidiaries with distinct leadership and business strategies. The objective of the New Brands Buyer is responsible for identifying, evaluating, negotiating, and scaling high-growth brands across multiple retail channels while driving significant revenue and profitability growth. This role requires a highly strategic leader who can anticipate market shifts, build executive-level relationships, negotiate complex commercial agreements, and develop long-term growth strategies that position the organization as a preferred retail partner for emerging and established brands. Essential Functions: Brand Relationships Cultivate and manage relationships with emerging and established brand partners, ensuring alignment on distribution strategy, retailer placement, and assortment plans. Lead onboarding of new brands by securing and organizing all critical assets, including samples, line sheets, brand decks, and pricing structures. Partner with cross-functional teams (marketing, merchandising, operations) to develop and execute go-to-market strategies that increase brand awareness and drive revenue. Create scalable growth roadmaps for key brand partners, identifying opportunities across multiple retailers, channels, and geographies. Conduct financial modeling and business case development to support investment decisions and brand launch recommendations. Assortment Management Own the strategic direction of the new brands portfolio, ensuring alignment with evolving consumer trends and retailer needs. Evaluate category performance, market dynamics, competitive activity, and emerging trends to identify whitespace opportunities and drive innovation. Develop revenue forecasts, productivity targets, and assortment optimization strategies across all launch brands. Lead portfolio reviews and make recommendations regarding brand expansion, rationalization, or exit strategies. Establish KPI frameworks to measure launch performance, profitability, inventory productivity, and long-term brand health. Retailer & Launch Coordination Prepare and deliver compelling presentations for external retail partners to support new brand launches. Collaborate with retail partners to align launch timing and merchandising strategy. Assist with coordinating end-to-end launch execution, ensuring seamless communication between brands, retailers, and internal teams. Retailer Strategy & Launch Leadership Develop retailer-specific launch strategies, merchandising plans, and expansion roadmaps to maximize sales performance. Lead executive-level presentations to retailers, brand partners, and internal leadership teams. Oversee launch execution from concept through implementation, ensuring cross-functional alignment across merchandising, operations, marketing, supply chain, and finance. Financial Ownership & Growth Accountability Own annual revenue, margin, and profitability targets for the new brands portfolio. Build and manage sales forecasts and growth plans Partner with finance and merchandising on annual planning, budgeting, and long-range growth strategies. Market & Trend Analysis Continuously research industry trends, competitive landscape, and consumer behavior to inform br…