Associate Manager, Shopper Based Design

Function: Sales Location: CA, US Work Arrangement: Hybrid Position Title: Associate Manager, Shopper Based Design Location: Calabasas, CA (Hybrid) Scope / Brands: Retail Hair, OPI, Prosumer ABOUT THE WELLA COMPANY Together, WE enable individuals to look, feel, and be their true selves. Wella Company is one of the world’s leading beauty companies, comprised of a family of iconic brands such as Wella Professionals, Clairol, OPI, Nioxin and ghd. With 6,000 employees globally, presence in over 100 countries, Wella Company and its brands enable consumers to look, feel, and be their true selves. As innovators in the hair and nail industry, Wella Company empowers its people to delight consumers, inspire beauty professionals, engage communities, and deliver sustainable growth to its stakeholders. For additional information about the Wella Company please visit www.wellacompany.com. THE ROLE The Associate Manager, Shopper Based Design (SBD) manages retail merchandising projects from brief through in-store execution, delivering on time, within budget and to customer standards. The role focuses on OPI and supports the broader Retail Hair, OPI and Prosumer (RHOP) portfolio, including Retail Hair brands such as Clairol, Clairol Professional, and Wella Color Charm. Working with SBD colleagues who lead visual merchandising, channel Trade Marketing, Field Sales and Finance, this person turns agreed plans into clear actions and coordinates vendors, merchandisers and customer partners to deliver them. KEY RESPONSIBILITIES Project Planning and Merchandising Execution Own integrated project plans, critical milestones, dependencies, approvals and delivery dates across simultaneous projects. Identify what is needed from whom and by when; follow through to completion and keep priorities and project status current. Coordinate permanent fixtures, temporary displays, planograms, artwork, replacement parts and maintenance with SBD leads and vendors. Check specifications, retailer requirements and approvals before production and installation. Vendor and Merchandiser Management Brief and manage external vendors from scope and quotes through production, delivery and issue resolution. Set clear expectations for quality, cost and timing; track performance and coordinate with Procurement on required sourcing and approvals. Coordinate external merchandisers and installation partners, including store lists, schedules, instructions, training materials and completion reporting. Verify execution through photos or audits, resolve field issues and close outstanding work. Customer and Internal Stakeholder Communication In partnership with Field Sales and customer leads, provide clear, timely customer updates on progress, milestones and hurdles. Explain impacts, recommend solutions and confirm decisions, responsibilities and next steps. Align SBD visual merchandising leads, Finance, channel Trade Marketing, Field Sales and other partners on inputs, deliverables and approvals. Establish working cadences, document decisions and escalate unresolved dependencies early. Budget and Time Management Manage project budgets, quotes, purchase orders, invoices, accruals and forecasts with Finance. Track actuals and commitments against budget, explain variances and recommend corrective actions before overspend occurs. Anticipate risks and bring practical recommendations with cost and timing implications. Balance competing deadlines, communicate tradeoffs and create trackers, routines and processes where structure is missing. QUALIFICATIONS Required Relevant experience. 3+ years of relevant retail merchandising, visual merchandising or project management experience, with direct responsibility for vendors, budgets and multiple concurrent projects. Visual merchandising background. Previous hands-on visual merchandising experience must be evident in the CV or resume, including delivery of fixtures, displays, retail resets or merchandising rollouts. Retail channel experience. Expe…

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