Wine Club and E-Commerce Coordinator

Job Summary Introduction The Wine Club & E-commerce Coordinator at Red Tail Ridge is an essential part of leadership in the Hospitality Division of the winery. Responsible for the maintenance and growth of a key area of the winery, the person who will be successful in this role is someone who has a balance of wine knowledge, hospitality and business acumen. They excel in connecting with customers: making them feel as though they are not just guests, but friends. They are skilled at logistics and organization. Focusing in on details, whether that is the orders needing to be packed, or including notes on customer service needs in customer profiles. Additionally, they will need to have a solid foundation of wine knowledge. The Wine Club and E-commerce Coordinator understands that the Wine Club is important to the business in: 1) Driving sales of wine throughout the year; particularly in winter, when winery visitation is low: a. Ensuring Club members feel a deep connection to Red Tail Ridge Winery and the people behind the brand b. Creating an entertaining and educational experience for Club Members c. Solidifying the reputation of Red Tail Ridge as a producer who is worthy of support. d. Spreading out package execution across the entire year with pick-ups happening more in the summer and shipping of packages in cooler months. 2) Driving long-term stability of the business and the entire staff by: a. Connecting new guests to the winery to ensure they return; b. Ensuring that repeat guests are prioritized in discussing Wine Club as an option; c. Solidifying Red Tail Ridge as a must-visit winery every time a Member is in the area; d. Bringing Members into the winery during the low-season through fun and authentic educational and food experiences. They understand that E-Commerce is an opportunity for expansion of Red Tail Ridge Wine Sales through: 1) Expanding our Direct-to-Consumer sales via the online shop; 2) Ensuring that all e-commerce sales are accurate and timely in their packaging and placement for either pick-up or shipping; 3) Following up on all pick up sales to ensure they are collected in a timely manner; 4) Watching the national weather to ensure that all shipping orders are sent when they will arrive to the customer in excellent condition; 5) Assuring that all orders have assets that market upcoming events. 6) Making personal connections to customers, developing a rapport to encourage a relationship with the winery. Job Description This position provides the General Manager with a pivotal supporting role. They are working toward mastering these core areas of responsibility: 1) Wine Club Management 2) Shipping Order Management 3) Providing Guests of Red Tail Ridge an Experience that encourages repeat visits In order to provide this type of experience to our guests, the following are specific qualities that are essential for success as our Wine Club and E-Commerce Coordinator: - Leadership [lead by example, staff training, team building, and guidance] - Attention to Detail - Follow Through - Strong Accountability/Seeing Tasks to Completion (both personally and in oversight duties) - Punctuality - Professional Appearance and Demeanor - Financial Acumen - Entrepreneurial Outlook and Motivation - Problem Solving - Clear, Concise and Respectful Communication - Translating Lessons into Action - Calm and Focused Financial Responsibilities - Inventory Management of Wine Club products and Shipping Supplies - Weekly reporting on Wine Club and E-Commerce Sales - Monthly reporting on Wine Club Growth Managerial Responsibilities - Daily oversight of Wine Club and E-Commerce orders - Maintain active Members in Commerce7: ensuring their information is complete and accurate in the system and following-up with members by phone and email when information is out of date. - Overseeing vintage transitions of wines included in Wine Club packages. - Coordinating with the General Manager in communicating with Members and Guests on E-commerce a…

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