Used Equipment Manager

Job Outline The Used Equipment Manager is responsible for developing and executing all strategies, processes, and policies that drive used equipment sales, protect margin, and optimize inventory turnover for Core Equipment Group, a heavy construction equipment dealership. This role serves as the organizational authority on used equipment valuation, reconditioning standards, and remarketing channel development, and works cross-functionally with sales, service, and marketing teams to maximize the value of every used unit acquired. The Used Equipment Manager brings a data-driven, disciplined approach to appraisals, pricing, and asset management while actively supporting the sales team in closing trade-in-assisted transactions and growing the company’s used equipment revenue. Essential Duties Inventory Management & Valuation Manages the used equipment inventory across all branch locations to achieve targeted revenue, gross profit, and inventory turnover goals established by leadership. Evaluates and assigns trade-in values on all incoming used equipment, balancing support for new equipment sales with the need to protect margin and ensure profitable resale of each unit. Monitors market data, auction trend lines, and competitive pricing tools on an ongoing basis to guide accurate appraisals, acquisition decisions, and disposition strategies. Tracks and communicates the variance between estimated trade valuations and actual realized values by salesperson, identifying trends and providing guidance to improve appraisal accuracy. Manages, sets, and maintains retail and wholesale sale prices for all used inventory; adjusts pricing proactively based on market conditions, holding costs, and inventory age. Oversees the trade-in cycle to ensure efficiency from point of appraisal through make-ready completion and listing, minimizing time between acquisition and sale-ready status. Reconditioning & Make-Ready Develops, communicates, and enforces a consistent reconditioning policy across all product segments and equipment classes, defining quality standards for certified, retail-ready, and wholesale units. Collaborates closely with the service department on each unit moving through reconditioning; reviews and approves recon budgets prior to work commencement and manages adherence throughout the process. Tracks estimated versus actual reconditioning cost per machine by salesperson and branch; identifies trends in cost overruns and implements corrective actions to maintain margin integrity. Coordinates make-ready inspections and ensures all units are properly prepared, photographed, and documented prior to listing for retail or wholesale. Remarketing & Channel Development Develops and maintains all available outlets for used inventory dispersal, including wholesale markets, online listing platforms, auction channels, and inter-dealer trades to maximize value recovery across the fleet. Builds and sustains relationships with independent wholesalers, dealers, auction representatives, and other remarketing partners to expand the company’s used equipment network and resale reach. Develops and executes a comprehensive used equipment marketing strategy in coordination with the marketing team, including digital listings, photography standards, and promotional initiatives to increase inventory visibility and velocity. Participates in the roll-out and transition of rental fleet units into the used equipment inventory, coordinating with the rental department on pricing expectations and reconditioning requirements. Creates and maintains all used equipment sales and finance programs, ensuring consistency, compliance, and alignment across all branches and the sales team. Performance Metrics & Reporting Owns and communicates the key used equipment performance metrics across the organization, including aged inventory levels, used equipment turnover rates, margin performance, and days-to-sale by machine segment. Prepares and presents regular used equip…

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