Technical Sales Consultant

Company: Laserglow Technologies Function: Sales / Business Development Focus: New lead conversion to pilot agreements Location: Ontario, Canada Market: Canadian industrial, manufacturing, safety, and distribution sectors About the Role Laserglow is hiring a Technical Sales Consultant to convert new commercial interest into committed pilot agreements across Ontario and the broader Canadian market. This is a focused B2B sales role for someone who can quickly understand a prospect’s operational environment, identify safety and risk-reduction priorities, and guide qualified prospects toward a structured pilot. You will be the first commercial touchpoint for prospects who have already shown awareness or curiosity about Laserglow solutions. This is not a demand generation, channel management, or post-sale account ownership role. Your focus is converting new inbound and assigned leads into committed pilots through disciplined, consultative selling. The ideal candidate is commercially driven, technically credible, process-oriented, and comfortable managing a high-volume sales pipeline without sacrificing quality. What You’ll Do You will own the lead-to-pilot conversion process from initial contact through pilot commitment. This includes qualifying new opportunities, conducting discovery, presenting relevant solutions, and ensuring a clean handoff once a pilot is secured. Key responsibilities include: Respond to and qualify all new leads within defined service level expectations Conduct structured discovery calls to understand safety pain points, facility type, operational urgency, and buying context Present Laserglow solutions in relation to each prospect’s specific environment and risk profile Guide qualified prospects toward pilot commitment using a consultative sales methodology Maintain accurate, complete, and current HubSpot records Hand off committed pilots to the Convert team with clear context, documentation, and next-step visibility Provide weekly pipeline reporting to the Coordinator Lead Share structured feedback on lead quality, objection patterns, and conversion blockers with the coordination team What We’re Looking For We’re looking for a B2B sales professional who can combine technical curiosity, commercial urgency, and disciplined pipeline execution. Required experience: 3 to 5 years of B2B sales experience Demonstrated success converting qualified leads into pilots, trials, demos, or similar early-stage commercial commitments Experience selling into industrial, manufacturing, distribution, safety, or operational environments preferred Experience selling into the Canadian market, with Ontario industrial market experience considered a strong asset Proven ability to communicate with multi-contact accounts, including safety managers, operations leaders, procurement teams, and other stakeholders Working proficiency with HubSpot or a similar CRM platform Track record of quota attainment in a structured sales environment Core Competencies Successful candidates will bring: Consultative sales skill: You can understand a prospect’s operational challenge and connect it to a clear business outcome Technical communication ability: You can explain a technical solution in practical, commercially relevant terms Strong verbal communication: You are confident, credible, and clear across phone and video conversations High activity discipline: You can manage pipeline volume while maintaining quality and attention to detail Process adherence: You follow a defined sales methodology and keep clean CRM records Process improvement mindset: You can identify where conversion workflows, messaging, or qualification criteria can be improved Data orientation: You review your own conversion metrics and use them to improve performance Entrepreneurial mindset: You act on clear next steps without waiting for unnecessary direction Resilience: You remain persistent and commercially focused without becoming aggressive o…

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