Sr Product Manager

About Us: WHY PRODRIVEN GLOBAL BRANDS? BECAUSE WE ARE THE PROFESSIONAL’S CHOICE! You will find our market leading products and brands on job sites all over the world. Focusing on end users' needs and delivering exceptional customer experience drives our success. Our entire process—from research to engineering to manufacturing to commercialization—creates products that ensure ease of use, productivity, durability and safety for the end user. On jobsites across the world, ProDriven Global Brands are most preferred. Presently this position is in a hybrid status with a minimum of 3 days a week in the office for collaboration, teamwork, and business needs. The status and minimum in-office requirements are subject to change based on evolving business needs. Overview: The Senior Product Manager, Work Vehicle Solutions, is responsible for deeply understanding end users, customers, channels, and the work they need to accomplish; identifying unmet needs, pain points, and barriers; and translating those insights into differentiated products, service, application, and commercial solutions. All portfolio decisions and business activities must be grounded in solving meaningful customer problems, improving the end-user experience, and enabling the organization to serve customers more effectively. This individual translates business strategy, customer needs, market opportunities, and technical requirements into a prioritized and executable product portfolio. Serving as the business owner for assigned product categories and strategic initiatives, the Senior Product Manager leads work from opportunity identification, customer validation, and business case development through product development, commercialization, lifecycle management, and financial performance. The role requires broad leadership across Product, Engineering, Operations, Quality, Supply Chain, Sales, Marketing, Finance, Customer Care, and external partners. The Senior Product Manager establishes priorities, clarifies customer and business requirements, identifies risks and dependencies, recommends resource and portfolio trade-offs, and ensures cross-functional teams remain aligned around the customer problem to solve and the business outcome to achieve. Success requires more than developing product strategy. The Senior Product Manager must be able to convert customer insight into clear requirements and executable solutions, move complex initiatives from idea to implementation, balance transformational projects with ongoing customer and business needs, and maintain accountability for scope, timing, readiness, financial performance, customer experience, service, and market adoption. Responsibilities: Customer, Market & Portfolio Strategy Understand end users, customers, channels, applications, and competitive alternatives to identify unmet needs, pain points, and barriers to adoption. Turn customer insight and business strategy into a prioritized portfolio roadmap; recommend trade-offs based on customer value, growth, profitability, resources, risk, and speed to impact. End-to-End Initiative Leadership Lead initiatives from opportunity definition and customer validation through business case, execution, launch, stabilization, and post-launch review. Define scope, requirements, milestones, owners, dependencies, risks, and success measures; maintain portfolio visibility and drive timely decisions and issue resolution. Product, Application & Lifecycle Management Own the strategy, roadmap, positioning, performance, and lifecycle of assigned products and categories, including new products, derivatives, fitment, customer opportunities, sourcing changes, and sustaining work. Translate customer needs into product and application requirements; monitor quality, availability, inventory, warranty, service, and feedback to drive corrective action and accurate technical content. Commercialization & Market Adoption Define the target customer, problem to solve, use case, value p…

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