Social Ad Buyer - Short Form Video
Corporate ToolsOverview Corporate Tools is looking for someone who knows how to stop the scroll. We're talking short-form video, fast-moving platforms, and ads that need to do more than rack up views, they need to bring in sales and leads. You'll build campaigns, keep a close eye on platform performance, and make quick adjustments when the numbers say something isn't working or the internet decides it's onto the next big thing. You'll need hands-on experience with platforms like TikTok Ads, Meta (Facebook and Instagram), X/Twitter Ads, YouTube Shorts, and Pinterest Ads. You'll also need to know your way around UTM-tagged links so you can track where results are coming from and report on how your campaigns are performing. Google Analytics experience is helpful, basic WordPress skills are a plus, and if you can produce video content yourself, even better. Also calling Spokane, Eastern Washington, or Northern Idaho home? We'd love to have you in the mix. Short-form moves quickly, and sitting around waiting for the perfect moment isn't really an option. If you can keep up with the trends without blindly chasing every viral moment, make smart calls based on performance, and turn a good idea into an ad that gets results, you'll fit right in with a team of digital advertising experts. Wage $65,000 / year Benefits 100% employer-paid medical, dental & visionFull coverage for employees — nothing comes out of your paycheck. Plus an annual review with a raise option. Time off that grows with you22 days PTO + 4 holidays to start. After 3 years it bumps to 29 days, and after 5 years you move to flexible time off — not accrued, not capped. Take time off when you want. Parental leave & 401(k) matchPaid parental leave, plus up to 6% company 401(k) matching with no vesting period — it’s yours from day one. Quarterly allowanceSpend it on whatever makes work better: a comfier remote setup, continuing-education classes, a plant for your desk, coffee for a coworker, a massage for yourself… really, whatever. No dumb perks (and a trail mix bar)No weekend dog-walking gimmicks that look cool but cost nothing because nobody uses them. We spend on benefits you’ll actually use — an open-concept office, friendly coworkers, a creative environment, and yeah… a trail mix bar. Responsibilities Launch, manage, and optimize short-form video ad campaigns across TikTok, X/Twitter, YouTube Shorts, and Pinterest, from concept through reporting. Develop ad copy, hooks, and short-form video concepts that speak directly to our customer base and match their needs and motivations. Use your understanding of our customers and each platform's targeting tools to reach the right audience segments. Run A/B tests on creative and targeting to continuously improve performance. Build and use UTM-tagged links to track campaign results by source, medium, and campaign, and report on performance to stakeholders. Collaborate with marketing operations, video content, social perception, creative, and product teams to keep campaigns aligned with larger company goals. Stay current on short-form video trends, platform updates, and best practices across TikTok, X/Twitter, YouTube Shorts, and Pinterest. Requirements 2+ years creating and managing ad campaigns across at least two short-form/social video platforms (e.g., TikTok Ads, X/Twitter Ads, YouTube Shorts, etc). Comfort building and using UTM-tagged links to attribute campaign results by source, medium, and campaign. Experience with video-first social media platforms. An understanding of what metrics matter most on these platforms. Ability to work independently or in team settings. Good writer with a proven track record reporting results to stakeholders. Social Ad Buyer - Short Form Video Remote | Post Falls, ID | Spokane, WA | Denver, CO | Portland, OR | Austin, TX The internet has the attention span of a goldfish with 37 open tabs. You've got about three seconds to make someone stop scrolling, and you…