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Senior Marketing Manager

Fulfillment IQ
10 hours ago
Full-time
Remote friendly (Toronto, ON, Canada)
Canada
Indeed

Job Title: Senior Marketing Manager Primary Job Location: Hybrid, three days per week, Toronto / Greater Toronto Area (GTA), Ontario, Canada Employment Type: Permanent, Full-Time Reporting Line: Chief Strategy Officer Team: Leads a small team of marketing specialists, with design support Travel: Up to 10 - 15%, for conferences and buyer events, including some US travel Hiring Timeline: Immediate Existing Vacancy: Yes Application Deadline: Open until filled. Applications are reviewed on a rolling basis. Compensation: $115,000 - $135,000 CAD per year. Target performance bonus: 20% of base salary, tied to marketing-sourced qualified pipeline and bookings goals. Bonus eligibility begins with the 2027 plan year; plan details are provided at offer. About Fulfillment IQ Fulfillment IQ (FIQ) is a supply chain engineering and transformation company that helps brands, retailers, and 3PLs design, build, and scale high-performance logistics operations. We work at the intersection of strategy, operations, and technology, solving complex, real-world problems across warehouse design, automation, order management, transportation, and end-to-end supply chain execution. Our teams combine deep domain expertise with strong technical capability, delivering outcomes through consulting, systems implementation, and proprietary platforms that accelerate time-to-value and reduce delivery risk. If you enjoy working in complex environments, partnering closely with clients and experts, and seeing your work make a tangible impact on how global commerce moves, this is a place where your skills and judgment come to life. Marketing at FIQ We are building a small, hands-on marketing team with one job: turn conferences and useful content into qualified conversations with the right buyers at brands, retailers and 3PLs. The team runs two motions: Conference and buyer events: we attend a conference because the right buyers are there and a practice has a relevant offer, and we add dinners, roundtables or expert sessions when that improves access to those buyers. Named-account campaigns: we pick accounts with our sellers, identify the buyer and a credible business problem, and reach them through content, organic LinkedIn, email, the website and coordinated seller outreach. We do not run paid advertising. We work alongside an established media, editorial and community program (including the eCom Logistics Podcast and the CrossDock community), with in-house design support and a RevOps lead who owns HubSpot configuration and funnel reporting. We use AI extensively for research, drafting, repurposing and analysis, with human verification and clear accountability for every published claim. The Role You will own FIQ's marketing-sourced qualified pipeline number and personally build the campaigns that produce it. You set the annual and quarterly marketing plan with the Chief Strategy Officer and Sales, then you write the briefs, build the HubSpot workflows, launch the campaigns, review the funnel every week and fix what is not working. You lead a small team of specialists and in-house designers, and you stay in the work yourself. This is a player-coach role in a company that measures marketing by qualified pipeline, not by activity. You will have real authority over priorities, budget and campaign design, and real accountability for the result. What this role is Hands-on demand generation leadership for a B2B services and technology company selling to supply chain, logistics and 3PL buyers. Accountable for a marketing-sourced qualified pipeline target agreed with Sales and the Chief Strategy Officer, and for the forecast behind it. Owner of two motions: conference and city-based buyer events, and named-account campaigns supported by content, organic LinkedIn, email and the website. Owner of the marketing plan, calendar, budget, campaign standards and the HubSpot funnel definitions marketing shares with Sales. Manager and coach to a small team, with a RevOps lead, a Communi…

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