Senior Category Manager - Kroger

If you are currently employed at Smithfield, please log into Workday and submit your application through the Jobs Hub. Have a seat at our table. When you join Smithfield, you become part of something special – a company that's sustainably feeding people around the world, producing good food the right way with respect for our people, animals, communities and planet. With opportunities across locations and functions, a culture grounded in our Core Four values - gratitude, communication, respect and accountability - and a strong commitment to learning, collaboration, and innovation, Smithfield offers challenging and rewarding careers where you can grow, contribute and make a real impact. Apply Now! Your Opportunity Are you an ambitious and creative marketing professional that excels in rapidly evolving environments, brainstorming new concepts, connecting with key stakeholders, and exploring opportunities to expand a business? Then join one of the country’s top 25 consumer packaged goods companies, Smithfield Foods! We have cultivated a culture that is committed to our employees, products, and environmental sustainability to make our communities better. Smithfield Foods and the Marketing Team are continuously progressing and are seeking innovative, self-driven marketing professionals! As a Marketing Team member, you would assist in leveraging data metrics to develop methods to strategically maximize the profitability of a specific brand category in our business. In representing Smithfield, Eckrich, Nathan’s Famous, or any of our brands, you will collaborate cross-functionally across the company from our sales team to our business management operations to deliver the best product to our customers and consumers. The Senior Category Manager will help Smithfield develop and earn a “trusted adviser” status with key, strategic retailers by being a valued resource to our retailers and by facilitating growth in Fresh, Packaged and Deli Meat Categories. This role will manage and actively analyze consumer, category, customer, and market data in order to build winning business recommendations and is known for high quality and expert presentations. Focused on identifying and managing mutually beneficial opportunities that support both Smithfield brand growth and retailer category growth by working closely with Smithfield’s Sales and Marketing teams and our retailer partners. This will be done by being and expert in our Retailers’ data systems and having the ability to marry third-party data sources (IRI, Dunnhumby, Spectrum and Spectra for example) to uncover and manage opportunities and insights and to leverage fact-based information to win in the marketplace. The Senior Category Manager is able to develop both tactics and strategies that lead the industry and produce winning results. Both the company and our retailers will turn to the Senior Category Manager for thought leadership. This person is viewed as the Category Expert for our Senior Leaders and Retailers from conducting first-hand analysis of internal Retailer Sales and Consumer information to provide fact based winning assortment, shelving (which may include managing space planning projects), pricing and promotion recommendations and the subsequent score carding of business results. Largely viewed as an expert, the Sr. Category Manager will work to develop the skills of the more junior members of the team and actively be involved in sharing best practices across the organization. The Senior Category Manager will be a day-to-day point of contact for our Senior Leaders at Smithfield and interface with the customer (Buyers to Senior Management) to represent our company, so it is imperative that this person have a very likeable communication style (even under the stresses of mounting projects and timelines) and actively promote teamwork competencies to represent Smithfield in the best possible light at all times. Responsibilities Acts as a cata…

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