Senior Category Manager

Brief Description SENIOR CATEGORY MANAGER About MPG Market Performance Group (MPG) is a leading end-to-end, strategy & services omnichannel commerce agency focused on creating the best PATH FORWARD — from market strategy to in-market reality — for today’s fastest-growing consumer packaged goods (CPG) manufacturers. Over the years, we’ve built a strong reputation as a trusted partner and valuable resource to a broad range of companies, from Fortune 500 to Private Equity, in categories that include health & wellness, food & beverage, home and hardlines. We revel in the opportunity to guide our clients on their path forward, building and activating strategies that ensure success. Everything we do is driven by our unrelenting commitment to leverage our deep operational experience, unparalleled omnichannel expertise, and industry relationships to drive performance in today’s dynamic omnichannel marketplace. At MPG, we value our people and their contributions; they are critical to building the MPG Brand. Our leadership team has significant experience driving topline revenue and bottom-line profit, having held senior operating roles at leading CPG manufacturers and retailers. Our highly regarded, seasoned team of 400+ strategy and commercialization professionals brings strong operational experience and a collaborative approach. All team members are singularly focused on providing clients with pragmatic, real-world market approaches, built on the strong consumer, category and marketplace insights needed to create sustainable, profitable brand growth. Position Overview The Senior Category Manager, Grocery, leads the development of insights, category strategies, and business recommendations across the Grocery channel and assigned retailers. This role has direct accountability for retailer-facing category leadership, serves as the primary interface with client Category Development, and leads a team responsible for delivering consistent, high-quality insights. The Senior Manager drives thought leadership, elevates analytic capabilities, and ensures strong cross-functional collaboration. Key Responsibilities Category Insights & Reporting Leadership Lead category, shopper, and performance insights across multiple retailers using syndicated, POS, panel, and marketplace sources. Oversee recurring reporting cycles, ensuring accuracy, consistency, and actionable storytelling across team outputs. Direct the development of category business reviews, line reviews, shopper insights, and category/segment deep dives. Present category reviews and recommendations to retailers and client leadership, connecting insights to clear business actions. Translate marketplace, shopper, and competitive trends into strategic implications for retailers and the client. Provide clear guidance on pricing, promotion, assortment, and placement fundamentals across categories. Retail & Client Leadership Serve as the primary day-to-day category leader for retailers, representing MPG and the client in category conversations. Act as the main strategic partner to client Category Development, aligning priorities, frameworks, and insights needs. Lead retailer-facing components of JBP and T2T meetings, including insights inputs, strategic recommendations, and action plans. Communicate category-relevant marketplace changes, shopper trends, and business implications routinely to client partners. Team Leadership & Capability Building Lead, mentor, and develop a high-performing category and insights team; set expectations for quality and delivery. Provide coaching on advanced analytics, data interpretation, storytelling, and tool mastery. Allocate workload and ensure efficient team operations; maintain clear priorities across multiple workstreams. Foster a culture of collaboration, innovation, and analytical excellence across the team and broader organization. Support onboarding, skill development, and best-practice adoption for new and existing team members. Strategic Insight Devel…

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