[SALES] Senior Sales Manager, Amazon

Position Summary: The Senior Sales Manager, Amazon is responsible for leading TCL's Home Theater business with Amazon, including account strategy, revenue growth, assortment planning, forecasting, promotional execution, vendor negotiations, and overall account performance. This role serves as the primary business relationship owner for Amazon and partners closely with Sales leadership, Business Planning, Marketing, Finance, Supply Chain, Operations, and other internal teams to develop and execute strategies that drive revenue, market share, profitability, and long-term account growth. The Senior Sales Manager will maintain a strong understanding of Amazon's business, the competitive consumer electronics landscape, and TCL's product portfolio to identify opportunities, manage business risks, and deliver against annual and long-term objectives. Duties & Responsibilities: Amazon Account Management & Sales Execution Serve as the primary sales and business relationship owner for TCL's Home Theater business with Amazon. Develop and execute annual and long-term account strategies aligned with TCL's revenue, market share, profitability, and brand objectives. Manage day-to-day and strategic engagement with Amazon buyers, category leaders, and other key stakeholders. Drive achievement of sales, assortment, promotional, and market-share objectives for the Amazon business. Identify opportunities to expand TCL's business through product assortment, placement, promotions, pricing strategies, and new business initiatives. Monitor account performance and proactively address sales gaps, competitive activity, operational challenges, and emerging business risks. Build and maintain strong relationships with Amazon while positioning TCL as a strategic consumer electronics partner. Represent TCL professionally in retailer meetings, business reviews, negotiations, and industry events. Business Planning, Forecasting & Performance Management Develop and maintain detailed 90-day and 120-day rolling sales forecasts and account plans. Analyze sell-in, sell-through, inventory, category performance, market share, promotional activity, and other key account metrics. Partner with Business Planning and Supply Chain to align demand forecasts with inventory availability, product transitions, and sales plans. Lead or actively participate in weekly and biweekly CPFR and account-planning discussions. Conduct regular account performance reviews and identify opportunities and risks against revenue and business objectives. Prepare business reviews, sales forecasts, account updates, and recommendations for Sales and executive leadership. Monitor forecast accuracy and adjust assumptions based on sales trends, inventory position, promotional plans, seasonality, and market conditions. Develop corrective action plans when performance is below expectations and coordinate cross-functional execution. Assortment, Pricing & Promotional Strategy Develop and execute product assortment strategies that support TCL's growth objectives and Amazon's category needs. Negotiate product placement and assortment opportunities to increase TCL's presence and share of business. Partner with Product, Marketing, Finance, and Business Planning to develop competitive pricing and promotional strategies. Plan and execute major promotional periods and retail events, including key Amazon promotional events and seasonal selling periods. Evaluate promotional performance, sales lift, margin impact, and return on investment to support future planning. Monitor competitive assortment, pricing, promotions, product launches, and category trends and recommend appropriate actions. Support new product introductions and product transitions to maximize placement, availability, and sales performance. Contract, Program & Financial Management Lead negotiations related to annual vendor programs and other account-specific commercial agreements with Amazon. Partner with Sales leadership and Finance to evaluate commerc…

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