Sales & Operations Planning Manager

At JTI we celebrate differences, and everyone truly belongs. 46,000 people from all over the world are continuously building their unique success story with us. 83% of employees feel happy working at JTI. To make a difference with us, all you need to do is bring your human best. What will your story be? Apply now! Learn more: jti.com Title: Sales & Operations Planning Manager Country: USA Location: Raleigh, NC Professional Area: Marketing & Sales Role: Permanent Reporting to: Commercial Planning Lead Manager Sales & Operations Planning Manager This position leads the quarterly sales cycle planning process that supports go-to-market execution across the Retail Sales organization. The Manager brings together inputs from Sales, Marketing, Finance, and other key stakeholders to translate commercial priorities, brand initiatives, trade programs, pricing actions, and field execution needs into structured, actionable, and capacity-aware plans. The role uses store segmentation, sales performance data, and KPI insights to help ensure initiatives are directed toward the right retail outlets and can be realistically executed by the field organization. The Manager also identifies planning dependencies, potential conflicts, and resource constraints, helping stakeholders prioritize activities and make informed decisions. In addition, the Manager develops and coordinates clear cycle plan deliverables, including planning timelines, execution guidelines, summaries, and supporting materials, ensuring the sales organization has the information and resources needed to execute approved plans with clarity and consistency. The role works within established commercial strategies, brand priorities, trade program guidelines, store segmentation frameworks, and sales force capacity parameters, with a strong focus on cross-functional collaboration and continuous improvement. Requirements: A minimum of a BA/BS Degree is required Minimum of 3 years of experience in sales or commercial planning Experience developing or managing sales planning or promotional execution Strong planning and organizational skills, with the ability to translate business priorities into clear, actionable execution plans Strong cross-functional project management skills, including the ability to manage planning timelines, dependencies, and multiple stakeholders Strong analytical skills, with the ability to leverage KPIs and sales-related data to inform planning and business decisions Strong communication and influencing skills, with the ability to build alignment and consensus across teams Strong collaboration skills and the ability to work effectively with Sales, Marketing, Finance, and other business partners Ability to assess operational constraints and translate them into realistic and executable plans Ability to manage multiple priorities and deliver high-quality planning outputs within established timelines Fluent in English Areas of Responsibilities: Cycle Planning & Commercial Coordination: Leads the quarterly sales cycle planning process to ensure go-to-market plans are developed in a structured, timely, and collaborative manner Coordinates planning inputs from Sales, Marketing, Finance, and other key stakeholders Aligns commercial priorities, brand initiatives, trade programs, pricing actions, and field execution needs within the cycle planning process Establishes and manages planning timelines, milestones, dependencies, and required stakeholder inputs Ensures key commercial priorities are translated into clear and actionable plans for the sales organization Incorporates KPI results and post-activity learnings into future planning cycles to continuously improve planning effectiveness Facilitates cross-functional alignment and identifies issues requiring prioritization or resolution Store Planning & Segmentation: Applies store segmentation and planning frameworks to ensure initiatives are directed toward the appropriate retail outlets Partners with Sales and other stakehold…

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