NPI Marketing Lead

Position: NPI Marketing Lead Organization Solstice Advanced Materials, Electronic Materials Location: US Reporting Relationships : Reports to General Manager LDS The Solstice Advanced Materials NPI Marketing Lead drives the successful introduction and commercialization of material offerings used in semiconductor lithography and deposition processes. Leveraging customer insights, market intelligence, and competitive analysis, this role translates business opportunities into actionable plans and partners across functions to execute commercialization strategies, accelerate product adoption, strengthen market position, and drive profitable growth. About Solstice Advanced Materials Solstice Advanced Materials is a leading global specialty materials company that advances science for smarter outcomes. Solstice offers high-performance solutions that enable critical industries and applications, including refrigerants, semiconductor manufacturing, data center cooling, nuclear power, protective fibers, healthcare packaging and more. Solstice is recognized for developing next-generation materials through some of the industry's most renowned brands such as Solstice®, Genetron®, Aclar®, Spectra®, Fluka™, and Hydranal™. Partnering with over 3,000 customers across more than 120 countries and territories and supported by a robust portfolio of over 5,700 patents, Solstice’s approximately 4,000 employees worldwide drive innovation in materials science. For more information, visit Advanced Materials . Key Responsibilities: Execute strategic plans to drive business growth Drive cross-functional collaboration across R&D, Sales, Technical Services, Product Management, and Supply Chain to deliver business objectives Develop and drive key account engagement to support sustainable growth Ensure pricing discipline to optimize revenue and margins Maintain a strong understanding of market trends, customer needs, and the competitive landscape Primary Responsibilities: NPI Execution & Commercialization Support Coordinate cross-functional activities to support successful New Product Introduction (NPI) programs. Partner with R&D, Operations, Supply Chain, Product Management, and Commercial teams to manage timelines, support customer qualifications, track key milestones, and facilitate product launch readiness. Business Case Development Support the development of business cases for new products, market opportunities, and strategic initiatives. Conduct financial and commercial analyses including revenue potential, cost considerations, profitability, and market attractiveness to support decision-making. Sales Enablement & Value Communication Develop customer-facing materials, value proposition content, competitive positioning tools, and sales support resources. Partner with Commercial Excellence and Sales teams to ensure consistent messaging and effective communication of product benefits and market differentiation. Market Intelligence Monitor market trends, industry developments, and competitive activities to support business and product decisions. Gather and analyze market data, identify growth opportunities, and provide insights on customer demand, market dynamics, and emerging risks. Support market sizing and business opportunity assessments for strategic initiatives and new product introductions. Voice of Customer (VOC) Collect and synthesize customer feedback through direct engagement, customer meetings, market interactions, and internal stakeholder input. Identify key customer needs, pain points, and buying drivers to support product development, positioning, and commercialization activities. Competitive Analysis Track competitor offerings, capabilities, pricing trends, and market activities. Develop competitive assessments and benchmarking analyses to help identify differentiation opportunities and support product positioning and commercial strategies. YOU MUST HAVE Senior-level professional with 7+ years of experience i…

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