Marketing Specialist (B2B)

Company: LinQ Antenna Technology Location: Lethbridge, AB (On-site) Job Type: Full-time ( 37.5 hours/week, 7.5 hours/day ) Reports To: Business Owner Regulatory & Compliance Notice: This position is bound by regulatory and compliance requirements with the Government of Alberta. To meet compliance standards, this role is strictly limited to Canadian Citizens or Permanent Residents (PR) only . Applications from temporary residents, international students, or temporary work permit holders cannot be considered. Proof of status will be required upon hire. About Us: LinQ Antenna Technology ( www.linqtech.ca ) is a cutting-edge pioneer in the fixed wireless and WISP (Wireless Internet Service Provider) antenna industry. Headquartered with local operations right here in Lethbridge, Alberta, we design and sell high-performance outdoor wireless antennas. Our revolutionary, patented Waveguide Array (WGA) technology delivers world-class signal efficiency and interference isolation for 5GHz and 6GHz networks. Key Responsibilities: B2B Market Research & Lead Generation Identify and map regional WISPs (Wireless Internet Service Providers) and hardware distributors across the Canadian market utilizing industry networks, Google, trade shows, LinkedIn Sales Navigator, and telecom directories. Source, profile, and verify contact information for key industry decision-makers, including Product Managers, Chief Engineers, and Procurement/Purchasing Managers. Execute strategic cold outreach via email, LinkedIn, and phone to introduce LinQ’s patented antenna solutions, driving early-stage engagement and coordination for product sample testing. Marketing & Content Localization Review, localize, and elevate English product catalogs, technical specification sheets (Spec Sheets), and website content to ensure compliance with professional, natural, and industry-standard English. Manage and scale the brand's presence across English-speaking B2B social channels (LinkedIn and specialized tech groups), creating engagement through product updates and field-test videos. Sales Coordination & Operational Support Nurture international inbound leads, qualify initial technical and network requirements, and seamlessly transition high-potential prospects to the management team to close deals. Support general sales operations and collaborate with team members on cross-functional initiatives as directed by the Company Director. Job & Education Requirements: Education (Must-Have): A Bachelor’s Degree or a 2-Year College Diploma in Marketing, International Trade, Business Administration, Communications, or a related field is strictly required. Language (Must-Have): Fluent/Native English (written and spoken) is mandatory. Skills: Strong online research capabilities (proficient with Google Advanced Search and LinkedIn). Basic administrative skills (Excel, Word). Experience with basic graphic/video tools (like Canva or CapCut) to tweak marketing materials is a huge plus. Traits: Highly self-motivated, organized, results-driven, and eager to learn about innovative hardware technology. Compensation and Benefits: Competitive Base Wage: $24.00/hour during the 90-day probation period $27.00/hour upon successful completion of probation and performance review Uncapped Sales Commission: 3% commission on total collected sales revenue from newly acquired accounts for the first 2 years 1% residual commission on total collected sales revenue for the 3rd year to maintain those accounts Generous Paid Time Off : 3 weeks of paid vacation per year (higher than the Alberta provincial standard) starting from year one. Commuter Subsidy : $100.00 / month allowance to help cover your fuel, parking, or transit costs. Hours & Schedule: Standard full-time hours (37.5 hours per week, 7.5 hours per day with a 30-minute unpaid lunch break), offering an excellent work-life balance Comprehensive Training: I n-depth, hands-on training covering LinQ's patented Waveguide Array technology and the …

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