Marketing Executive

BMI Construction Co. Limited is seeking a proactive, results-oriented, and self-motivated Marketing Executive to support the company's marketing activities, business development initiatives, and client relationship management. The successful candidate will be responsible for promoting the company's construction services, identifying new business opportunities, developing effective marketing strategies, building strong relationships with clients and stakeholders, and contributing to the company's growth and profitability. The ideal candidate should possess excellent communication, negotiation, presentation, and interpersonal skills, with a good understanding of marketing principles and the construction industry. 2. Key Duties and Responsibilities A. Marketing and Business Development Develop and implement marketing strategies to promote the company's construction services, projects, and capabilities. Identify and pursue new business opportunities, potential clients, and strategic partnerships. Conduct market research to identify industry trends, customer needs, competitor activities, and emerging opportunities. Prepare marketing plans and proposals to increase the company's market presence and revenue. Assist in preparing company profiles, brochures, presentations, quotations, and other promotional materials. Identify and monitor relevant construction projects, tenders, and contract opportunities. B. Client Relationship Management Establish and maintain strong relationships with existing and prospective clients. Visit clients, developers, consultants, contractors, suppliers, and other industry stakeholders to promote the company's services. Follow up on leads, enquiries, proposals, and quotations to convert opportunities into business. Respond professionally to client enquiries and ensure timely communication. Maintain a database of clients, prospects, contacts, and business opportunities. C. Digital Marketing and Promotion Support the development and implementation of digital marketing campaigns across appropriate online platforms. Manage or contribute to the company's social media accounts, website content, and other digital communication channels. Prepare engaging marketing content highlighting the company's projects, achievements, services, and expertise. Coordinate promotional activities, networking events, exhibitions, and industry engagements. Monitor marketing performance and recommend improvements to increase brand awareness and client engagement. D. Proposal and Tender Support Assist in identifying suitable tender opportunities and prequalification requirements. Coordinate with the technical, engineering, procurement, and project teams to obtain information required for proposals and submissions. Ensure marketing documents and company credentials are accurate, professional, and up to date. Follow up on submitted proposals and maintain records of tender and business development activities. E. Reporting and Administration Prepare regular reports on marketing activities, client visits, leads generated, sales prospects, and business development progress. Track marketing expenditure and assess the effectiveness of promotional activities. Maintain accurate records of customer interactions, proposals, contracts, and follow-up actions. Provide management with market intelligence, competitor updates, and recommendations for business growth. Perform other marketing and business development duties as assigned by management. 3. Qualifications and Requirements A bachelor's degree, diploma, or equivalent qualification in Marketing, Business Administration, Communications, or a related field. Previous experience in marketing, sales, or business development is an advantage. Experience in the construction, civil engineering, real estate, or property development industry will be an added advantage. Strong communication, presentation, negotiation, and interpersonal skills. Good knowledge of marketing strategies, customer relationship ma…

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