Directory of Private Events and Hospitality

Job Overview Under the leadership of the North Iowa Cumltural Center & Museum (NICCM), a 501(c)(3) nonprofit organization, the Surf Ballroom National Historic Landmark in Clear Lake, Iowa, stands as a cherished venue for live music, private events, and cultural celebrations. A renowned National Historic Landmark, the Surf Ballroom is a cornerstone of American music histoy, famously known as the site of the final concert of Buddy Holly, Ritchie Valens, and J.P. “The Big Bopper” Richardson in 1959. Our mission is to preserve and enhance the historic and cultural significance of the Surf Ballroom while ensuring it remains a vibrant and welcoming space for the community and visitors. The Director of Private Events & Hospitality is responsible for driving private event rentals at the Surf Ballroom, serving as the primary point of contact for community events, weddings, corporate gatherings, and private parties. This role focuses on sales, client relations, and event coordination to ensure successful and memorable experiences for all guests. Working closely with the Director of the Surf Ballroom & Museum and operations team, this position facilitates seamless event execution while maintaining the venue’s historic charm and reputation for exceptional hospitality. Key Responsibilities Private Event Sales Coordination: · Develop and execute sales strategies to attract and secure private event rentals, including weddings, social celebrations, corporate events, and community gatherings. · Serve as the primary liaison for event clients, guiding them through the booking process, contracts, pricing, and event logistics. · Work with clients to understand their needs and provide customized event solutions that align with the Surf Ballroom & Palms Ballroom and Rooftop Cabana capabilities. · Coordinate closely with the operations team to ensure smooth transitions from sales to event execution. Event Execution & Hospitality: · Oversee event logistics, ensuring seamless setup, execution, and teardown in collaboration with internal staff and external vendors. · Maintain high standards of customer service and hospitality, ensuring a welcoming experience for all clients and guests. · Work with catering partners, rental companies, and other vendors to coordinate event services. · Ensure compliance with venue policies, safety regulations, and alcohol service guidelines. Venue Marketing & Community Engagement: · Partner with the marketing team to promote private rental opportunities through digital, print, and community outreach efforts. · Foster relationships with local businesses, event planners, and community organizations to expand rental opportunities. · Represent the Surf Ballroom at industry events, networking functions, and community meetings to enhance visibility and bookings. Administrative & Financial Responsibilities: · Manage contracts, invoices, and payment processing for private event rentals. · Track and analyze rental revenue, providing reports and recommendations for growth. · Assist in developing pricing strategies that balance accessibility and profitability. · Maintain accurate event calendars and ensure clear communication of event schedules with internal teams. · Manage all aspects of food & beverage service operations across the Surf and Palms hospitality teams, including recruitment, onboarding, scheduling, training, performance, and inventory management across both locations. Qualifications · Experience in event sales, hospitality, or venue management is preferred. · Strong interpersonal and customer service skills with a passion for creating memorable experiences. · Ability to multitask, prioritize, and manage multiple events and client relationships simultaneously. · Knowledge of event planning logistics, including catering, AV, and décor coordination. &middo…

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