Consumption Forecasting Analyst, VMS

Welcome to Haleon. We’re a purpose-driven, world-class consumer company putting everyday health in the hands of millions. In just three years since our launch, we’ve grown, evolved and are now entering an exciting new chapter – one filled with bold ambitions and enormous opportunity. Our trusted portfolio of brands – including Sensodyne®, Panadol®, Advil®, Voltaren®, Theraflu®, Otrivin®, and Centrum® – lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science. Now it’s time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose – to deliver better everyday health with humanity – at the heart of everything we do. It unites us, inspires us, and challenges us to be better every day, driven by our agile, performance-focused culture. About the role The Consumption Forecasting Analyst, VMS will be responsible for develop, maintain, and optimize forecasting models that predict consumption trends across Haleon’s portfolio. You will enable faster, more confident & informed decision making through analytics leading to improved business performance in the market. You will analyze syndicated and internal data sources, monitor forecast accuracy, and collaborate with cross-functional teams to align forecasts with business objectives. This is a full-time, flexible hybrid position requiring 3 days per week in-office, reporting to Haleon’s Warren, NJ office. Key Responsibilities Develop and maintain consumption forecasting models by using syndicated data (e.g. Circana) and advanced analytics (e.g., Marketing Mix learnings) to understand what drives business performance, predict outcomes, and make better use of resources with statistical modelling and internal data sources. Address key strategic questions and align insights with business objectives. Enable brand, category, & competitor situation assessment for key brands as part of monthly reporting for a portfolio of brands in the VMS Category. Identify risk/opportunities based on consumption trends and quantify impact for the short and long term. Gain cross functional alignment during our monthly cycle. Provide a consolidated reporting view of consumption for the portfolio. Maintain analytics models & tools used in Brand / Category Forecasting during our monthly and annual financial cycles. Prepare dashboards and reports to communicate forecast performance, variances, and actionable recommendations to leadership. Assist in generating insights and interpret analytic / model output - Ensure quality and accuracy of Models - Provide insightful advice in terms of Marketing Mix Analysis and brand strategies on how to beat the competition. Partner with Demand Planning, Sales, Marketing, and Category teams to align forecasts with promotional plans and strategic objectives. Monitor forecast accuracy and implement continuous improvement initiatives to enhance reliability. Support data integration and reporting automation using tools like Power BI and Excel. Assist in scenario planning and sensitivity analysis to evaluate potential impacts of market changes. Why you? Basic Qualifications Bachelor’s degree in Business, Analytics, Supply Chain, Economics, or related field 5+ years' experience in forecasting, demand planning, or analytics in CPG industry Experience with forecasting tools and syndicated data sources (e.g., Circana, Nielsen) Strong analytical skills with the ability to translate data into actionable insights Proficiency in Excel and Power BI; Demonstrated ability to thrive in a collaborative, cross-functional environment while operating independently with strong ownership, initiative, and accountability Excellent communication and presentation skills Preferred Skills: Experience with statistical forecasting methods and predictive modelling. Knowledge of …

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