Manager Media Operations -PC
UnileverJoin us as Manager, Media Operations and Performance
JOB PURPOSE
As the Manager, Media Operations and Performance, you will play a key role driving performance marketing across the Personal Care business unit’s investment end-to-end.
You’ll lead the management and optimization of full funnel activation for brands in the Skin Cleansing and Deodorant categories, leveraging audience, media, and cultural insight to learn and dynamically make our marketing more effective. You will be responsible for the productivity of Unilever’s investment, driving Return on Investment in close partnership with the assigned Category/Brand leads. You’ll be part of a team that believes in doing work that matters — for people and the planet.
Because here, we don’t just hire for jobs. We invite you to be part of something bigger.
KEY RESPONSIBILITIES
Performance Marketing - You are PASSIONATE ABOUT PERFORMANCE and will champion an iterative way of working that enables continuous improvement – encouraging marketing that is fun, learns from failures and innovates every day to elevate Unilever’s capabilities and execution delivering superior results.
Full Funnel Holistic Planning – You bring teams together serving as a vital connector to develop truly holistic media plans. You’ll quarterback a squad of subject matter experts, partnering with Media (Partnerships), Audience, Content, Measurement, and Brand peers to ensure campaigns reach consumers in compelling, creative ways that maximize returns.
Digital & Media Leadership - You are a true media enthusiast who is passionate about pop culture and eager to pioneer trend-led and innovative approaches across platforms. You will constantly identify opportunities to test & learn with content, audiences, and channels to better understand consumer insights and make data-driven decisions.
QUALIFICATIONS
6+ years of experience in media strategy, brand marketing, or performance/growth marketing, with a proven track record of managing substantial media budgets
Deep expertise in full-funnel media planning (Paid Social, Programmatic Display, TV, OLV, CTV, Search, Audio, OOH, etc.)
Strong understanding of MMM, MTA, incrementality testing, and how to connect insights to investment decisions
Experience working with multiple media, analytics and measurement (MMM and MTA) tools
Exceptional storytelling and communication skills; ability to influence executives and cross-functional partners
Exceptional proficiency with Microsoft Excel, ability to work with and analyze large data sets quickly, accurately, and efficiently
Strong quantitative and analytical skills with a solid understanding of key marketing metrics
PREFERRED QUALIFICATIONS
Understanding of the evolving retail media landscape, especially within key retailers such as Amazon, Walmart, and Target
Hands-on experience in Biddable Environments such as Paid Social, Programmatic Display, and Search
Leadership experience managing and developing high-performing teams across media strategy and buying.
Pay: The pay range for this position is $99,760 to $149,640. Unilever takes into consideration a wide range of factors that are utilized in making compensation decisions including, but not limited to, skill sets, experience and training, licensure and certifications, qualifications and education, and other business and organizational needs.
Bonus: This position is bonus eligible.
Long-Term Incentive (LTI): This position is LTI eligible.
Benefits: Unilever employees are eligible to participate in our benefits plan. Should the employee choose to participate, they can choose from a range of benefits to include, but is not limited to, health insurance
(including prescription drug, dental, and vision coverage), retirement savings benefits, life insurance and disability benefits, parental leave, sick leave, paid vacation and holidays, as well as access to numerous voluntary benefits. Any coverages for health insurance and retirement benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.
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At Unilever, inclusion is at the heart of everything we do. We welcome applicants from all walks of life and are committed to creating an environment where everyone can thrive/succeed. All applicants will receive fair and respectful consideration, and we actively support the growth and development of every employee.
Unilever is an Equal Opportunity Employer/Protected Veterans/Persons with Disabilities.
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