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Director of Operations

MOJO
Full-time
On-site
Kennesaw, Georgia, United States
$90,000 - $100,000 USD yearly
Full-time
Description

What It’s Like to Lead at MOJO As a MOJO Director of Operations, you’re the steady hand behind a region of sites — the coach, the problem-solver, and the leader who keeps both people and operations moving in the right direction. You guide your General Managers and TCDs to run safe, clean, profitable washes while developing them into confident, capable leaders who can grow the business every day. You work closely with the VP of Operations and partner across L&D, Maintenance, HR, and Finance to ensure your region consistently delivers on MOJO’s standards. You’ll use tools like Ops360, Value Visits, MoFlow, labor frameworks, and the Operations Guide to strengthen team performance, drive accountability, and keep operations running smoothly. At MOJO, DOs lead with ownership — but never alone. You have strong partners, clear processes, and continued development through events like Spark Plug and Spark Summit. Whether you’re coaching a GM through a tough staffing day, supporting a site during a shutdown, or helping a team reset with a Charge Back meeting, you’re the leader who keeps your region aligned, energized, and ready for tomorrow. If you love developing people, solving operational challenges, and elevating performance across multiple locations, this is where you’ll thrive. A Day in the Life (Snapshot) 

  • Start with the big picture: Review previous day performance for each site — volume, labor %, uptime, memberships, guest feedback. Connect with GMs as they walk you through their MoFlow daily plan so you know where support is needed and what the day looks like across the region. 
  • Lead through your leaders: Visit sites to walk the lot, tunnel, and pit with your GM. Coach on guest experience, safety, labor usage, team energy, and execution of the playbook. Use Ops360 metrics to guide your conversations, not just gut feel. 
  • Support the tough moments: Jump in during a busy rush, help troubleshoot equipment issues, or assist Maintenance during a shutdown or restart. You may help swap components, reset systems, and guide communication so the site gets safely back online as quickly as possible. Support a GM with a difficult guest or employee situation, or coordinate with Maintenance to prioritize a shutdown or critical repair. When something breaks, you help the team stay calm, communicate clearly, and get back up and running. 
  • Build for tomorrow: Partner with L&D on upcoming Spark Plug or Summit participation, and make sure your GMs are reinforcing WOW-level service, safety expectations, and process standards. Identify future leaders, strengthen your bench, and support teams with departmental tools. Make sure your region is ready for Spark Plug, Spark Summit, NTO rollouts, and any new processes that help keep operations consistent and scalable. 

What You’ll Own Regional Operations & Guest Experience 

  • Lead operational performance across a territory of 4–25 locations. 
  • Ensure every site runs clean, safe, and “show-ready” with consistent execution of the MOJO Playbook and Walk for Excellence. 
  • Support GMs and TCDs in delivering a reliable, friendly, and fast guest experience — every wash, every day. 
  • Help resolve escalations and damage claims in a way that protects both the guest relationship and the business. 

People, Leadership & TCD Development 

  • Coach and develop GMs, TCDs, and key leaders to run strong, independent operations. 
  • Use tools like Ops360, Player Scorecards, and regular 1:1s to give clear feedback and set expectations. 
  • Support TCD-led training, new GM onboarding, and leadership development plans across your region. 
  • Strengthen leadership pipelines and internal promotions across your region. 
  • Support and reinforce learning from Spark Plug and Spark Summit. 

Sales, Memberships & Growth 

  • Drive membership growth and retention across multiple locations. 
  • Coach teams on sales behaviors, guest engagement, and membership conversations. 
  • Support community involvement and local marketing opportunities. 
  • Partner with the marketing department on their efforts to drive traffic to locations. 

Financial & Charge Back Performance 

  • Review P&Ls, labor %, chemical usage, COGS, and key KPIs with each GM. 
  • Build action plans to correct performance trends and create sustainable improvements. 
  • Lead Charge Back sessions when a site needs a reset — shutting down early with the entire team to refocus, rebuild energy, and reestablish standards. 

Maintenance, Safety & Uptime 

  • Ensure every site completes daily/weekly/monthly preventive maintenance accurately and consistently. 
  • Partner with Maintenance Techs to prioritize repairs and minimize downtime. 
  • Provide hands-on assistance when needed — helping with equipment resets, component swaps, troubleshooting, and shutdown recovery. 
  • Ensure tunnels, pits, reclaim systems, and chemical rooms stay clean, organized, and safe. 
  • Reinforce all safety protocols, training expectations, and incident follow-up procedures. 

Cross-Functional Execution 

  • You’ll help deliver key company initiatives across your region, including: 
  • Ops360 performance reviews 
  • Operations Guide (labor tools, MoFlow, Value Visits, Scorecards) 
  • Playbook updates and consistency checks 
  • NTO rollouts and training improvements 
  • Walk for Excellence annual audit preparation 
  • Safety programs and communication 
  • Leadership development programs like Spark Plug & Spark Summit 

Key Metrics (You Win When These Move) 

  • Membership growth and retention 
  • Labor % and uptime stability 
  • Guest satisfaction and review quality 
  • Ops360 improvement 
  • Charge Back reduction 
  • Leadership bench strength & internal promotions 
  • Maintenance compliance and reduced incidents/downtime 
  • Team Member retention 

You’ll Excel Here If You… 

  • Lead with calm, confidence, and clarity — even on tough days. 
  • Build strong relationships and trust with your GMs and frontline teams. 
  • Enjoy getting in the tunnel, walking the site, and seeing what’s really happening. 
  • Use KPIs and trends to guide coaching, not to surprise people. 
  • Are comfortable supporting mechanical issues when needed — not as a technician, but as a leader who knows how to help a site recover quickly. 
  • Love turning good teams into great ones. 

Why You’ll Love It Here At MOJO, you get to lead with purpose. You’ll work with passionate people who care about doing things the right way — keeping sites clean, teams confident, and guests wow’d every single day. You’ll have a real voice in shaping how our operations grow, and you’ll see the impact of your leadership across an entire region. You’re not just managing locations — you’re building leaders, strengthening teams, and helping GMs and TCDs reach their full potential. You’ll have the support of a committed VP of Operations, a collaborative cross-functional team, and clear systems that make your work meaningful and sustainable. You’ll have the freedom to be hands-on, the ability to solve real problems, and the opportunity to help teams win — whether that’s turning around a struggling site, navigating a shutdown, or celebrating huge membership growth. And as you continue to grow, you’ll have access to leadership development programs like Spark Plug and Spark Summit that help you keep leveling up. Schedule & Location Full-time field-based role with regular travel across your territory. Flexibility required for weekends, weather-driven volume swings, shutdowns, and urgent operational needs. Reports directly to the VP of Operations and participates in ongoing leadership development through Spark Plug, Spark Summit, and Ops-focused training events. Tools You’ll Use 

  • MoFlow – A daily staffing and planning tool created by the GM that outlines how the team will run the day based on volume, weather, and priorities. GMs review MoFlow with you each morning so you have a live pulse on your region.  
  • Value Visits – A structured site-visit tool you complete each time you visit a location. It ensures you add value (cover a break, coach, support) and grade site appearance through a consistent, constructive lens.  
  • Ops360 – Our performance review system that brings together operational, financial, and leadership metrics so you and your GMs can track progress and identify opportunities.  
  • Operations Guide – A detailed playbook that includes tools like MoFlow, labor planning, Value Visits, Player Scorecards, and Coach’s Scorecards to support consistent operations.  
  • Charge Back – A full-team reset meeting used when performance drops. The site closes early so the entire team can regroup, reset expectations, and rebuild momentum.  
  • Walk for Excellence – A deep annual audit of site operations, equipment, and appearance. Helps identify issues and informs capital planning for the coming year.  
  • NTO (New Training & Operations Standards) – A company-wide initiative to improve consistency, training, and systems across all sites.  
  • Spark Plug & Spark Summit – Leadership development events. 
  • Spark Plug: For multi-unit leaders (like DOs) to strengthen presentation, coaching, and multi-site management skills. 
  • Spark Summit: For all GMs and TCDs across the company. 

If you're ready to take your leadership to the next level and help make every car — and every teammate — shine, we’d love to help you grow at MOJO.
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Salary Description
$90,000-$100,000 plus bonus
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